The Shop Tab team focuses on driving sustainable GMV growth on TikTok Shop by optimizing how products are discovered and matched to users across search, feed, channels, and campaigns. The team improves core metrics such as conversion, AOV, and repurchase rate through data-driven strategies, campaign planning, seller incubation, and close collaboration with product and tech to enhance search relevance and recommendation quality.
The purpose of this role is to support the smooth execution of category campaigns across promotional operations and product merchandising, including but not limited to in-app resource placements, development of online and offline campaign deliverables. This ensures timely campaign execution and contributes to effective sales performance during promotional periods.
As a operations intern, you will have the opportunity to support in impactful projects/campaigns that provide you with a glimpse of professional real-world experience. You will gain practical skills through on-the-job learning in a fast-paced work environment and develop a deeper understanding of your career interests.
Responsibilities
- Support traffic strategy optimization, user growth experiments, and related data analysis
- Work closely with stakeholders as a Campaign Executive to ensure smooth campaign execution, including promotion setup, creator sourcing, product delivery tracking, and cross-functional coordination
- Monitor real-time campaign/project performance and conduct post-campaign performance analysis
- Support to help Weekly Report Data Analysis
Applications will be reviewed on a rolling basis - we encourage you to apply early. Successful candidates must be able to commit to at least 3 months long internship period.
Minimum Qualifications
- Currently pursuing an undergraduate in business admin or a related marketing discipline.
- Strong attention to detail with high standards for accuracy and formatting
- Highly motivated to learn about social commerce; proactive and enthusiastic
- Strong analytical skills with solid proficiency in Microsoft Excel, PowerPoint, and Google Workspace tools
- Collaborative mindset and openness to taking on new challenges
Preferred Qualifications
- Familiarity with e-commerce platforms is a plus
- Data-driven, with strong sensitivity to data insights and performance metrics
If you have any questions, please reach out to us at apac earlycareers@tiktok.com