Profound is the marketing platform for the AI era. As people increasingly turn to ChatGPT, Perplexity, and Gemini to decide what to buy, we give brands the intelligence to see how AI represents them and the Agents to act on it. Today, ~13% of the Fortune 500, plus companies like Ramp, Figma, Chime, Calendly, and DocuSign, use Profound to turn AI Search from a black box into a measurable growth channel.
Backed by Lightspeed, Sequoia, Kleiner Perkins, and Khosla Ventures at a $1B valuation, we're a lean, fast-moving team across NYC, SF, Buenos Aires, and London, shipping at a relentless pace and defining a new category at the biggest shift in marketing in 25 years. If you want to do the best work of your career at the frontier of AI, come build it with us.
Our agency, consultant, and service provider network is one of our fastest-growing channels for bringing Agents and AEO to enterprise brands. The largest agencies in the world are building practices around our platform. This role ensures their teams actually know how to use it.
As Partner Enablement Lead, you will own product adoption and education across Profound’s partner ecosystem. You will design and deliver enablement programs, travel to partner offices to run immersion days and workshops, build certification programs that raise the quality bar, and create the repeatable playbook for how we train at scale. This function does not exist yet. You are expected to build it from zero.
This is part systems owner, part field operator, part ecosystem architect, and entirely accountable for whether our partners can deliver value for their clients.
What you’ll do
Own partner enablement end to end including workshop curriculum, certification design, grading, and follow-through
Travel to leading agencies to deliver in-person enablement sessions, immersion days, and certification programs
Design and run tailored training sessions specific to agency teams, verticals, and client portfolios
Build the operational playbook for partner enablement engagements from initial contact through post-session reinforcement
Map practitioner skill gaps across the partner base and adapt training accordingly
Drive product adoption and collaborate closely with Product through substantive, specific field feedback
Develop recognition and incentive frameworks that motivate agency practitioners to deepen engagement
Collect field intelligence on what is resonating and what is not, and feed those insights directly into product evolution
Surface insights on certification progress, partner engagement, and adoption trends to the Ecosystem team
Who you are
Experience building or scaling enablement programs for agency, partner, or enterprise audiences, with hands-on delivery experience
Strong executive presence with the ability to command a room of 6 or 60
Deep understanding of how agencies operate including billable structures, stakeholder dynamics, and practitioner adoption challenges
Organized operator capable of managing complex multi-office training logistics across time zones and partner tiers
Energized by field work and direct engagement rather than purely strategic planning
Direct and actionable in your feedback style, helping practitioners improve meaningfully
Adaptable in live environments and comfortable adjusting delivery in real time
Deeply care whether people actually learn and can apply what they were taught
Location
This is an on-site role based in our Union Square, NYC office, with approximately 30 percent travel to partner offices globally. Designed for builders who thrive on speed, iteration, and meaningful impact.
For this role, the expected base salary range is $140,000 to $180,000. Profound’s total compensation package is designed to be competitive and includes base salary, equity, and a full range of benefits and perks. Final compensation will depend on factors such as your skills, experience, qualifications, and location, and will be determined during the interview process. Our recruiting team will share more details about the full compensation package and benefits as you move through hiring.
Note: All official communication from Profound will come from a @tryprofound.com email address. If you're contacted by anyone using a different domain, please disregard and report it as spam.